Monday, December 10, 2012

Presentation/Standards Manual

We presented the three final logos to the class as if they were the client to see which one seemed to best represent all of the research and strategy that we had worked on throughout the semester. Even though my favorite logo, however simplistic and crude it may, be has always been the 3 green rings, I was almost positive even before the vote that the logo that would be chosen was the orange and pink one, and I wasn't wrong. That's okay though, I really liked that one as well, though I recently recalled the Microsoft Zune logo which uses a similar technique and color scheme . . . I'll have to reevaluate my micron logo when I get the chance.

The next and final step was to create  brand standards manual which I won't include on my blog. It includes guidelines on usage of the logo, typography, and the strategy that was come up with for micron.


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